what i do.
words that work.
Strategy & Content
The whole shebang: from big-picture brand strategy to the tiny words that make people remember.
Creative Video Production
From concept to camera-ready, I craft and coordinate scroll-stopping content that connects and converts.
feeling in film.
Brand & Product Development
I develop comprehensive brand identities from the initial logo to tangible, lovable products that people actually want.
make what matters.
words that work.
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![Screenshot of the HP Impact Ambassadors webpage with a white background, black header featuring HP logo and navigation, black section titled "HP Impact Ambassadors," and three photos of diverse individuals speaking or participating in events, each with captions.]()
HP Impact Ambassador landing page.
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![Screenshot of HP's website homepage with a banner image of an older man and a young woman smiling and speaking into a microphone, overlaid with the text "Riding waves of change with the McNamara's."]()
Garrett & Nicole McNamara hp.com landing page.
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![Screenshot of a webpage featuring Vee Kativhu, with photos of a smiling woman and a diverse group of students in a classroom setting. The page promotes her advocacy for education and empowerment.]()
Vee Kativhu hp.com landing page.
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![Webpage of HP Impact Ambassadors showcasing Charitie Ropati, featuring her profile and message about Indigenous girl STEM empowerment, with images of her and a cityscape background.]()
Charitie Ropati hp.com landing page.
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![Graphic promoting HP recycling program, showing ink cartridges and an HP logo with an arrow indicating recycling.]()
social copy.
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![Page titled "Where Have All the Cartridges Gone?" with photos and text discussing recycling and reuse of ink and toner cartridges, including images of a man, a woman DJ, boxes of used cartridges, a conveyor belt, and waste materials.]()
"where have all the cartridges gone?" newsletter article
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![Certificate titled Employee Impact for Olivia Stephen, featuring a photo of a smiling young woman with long dark hair, sitting in a setting with modern lighting.]()
"employee impact" newsletter article
feeling in film.
BBC x HP x Fourth Wave Foundation
Meet The McNamaras x HP
HP Presents The Win-Tern Games Confetti Trailer
McNamaras x HP x Pearl Haven
McNamaras x HP x HP LIFE
McNamaras x HP Printables Collection
HP Presents The Win-Tern Games Rapid Wrong Trailer
make what matters.
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![A collection of clothing and accessories themed around Megan Thee Stallion's brand 'SAVAGE,' including hoodies, a basketball jersey, earrings, mini guitars, pistols, wallets, a bikini, and a ring generator, with prominent 'HOT GIRL' and 'SAVAGE' logos.]()
megan thee stallion.
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![Collection of Lauren Daigle branded clothing and accessories including t-shirts, sweatshirts, a tote bag, hat, and pants with colorful stripes and motivational text.]()
lauren daigle merch.
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![Logo and apparel for Creekside Garden Center with a green monstera leaf and fern illustrations, and T-shirts and tank tops displaying the company name and logo.]()
creekside garden center logo redesign.
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![Logo for Wax to the Future featuring a stylized arrow design, a line drawing of a wax insert, and text promoting bio-soluble, heat-resistant, wax-removing inserts for candles.]()
candle vessel design & branding.
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![Kiefer Sutherland band merchandise including t-shirts, hat, bandanas, and whiskey glasses from the Reckless Tour 2018.]()
kiefer sutherland band merch.
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![A beach scene with cliffs and ocean waves, overlaid with a logo for 'Sandy Elades Dawn Patrol' featuring a silhouette of a woman with flowing hair and a surfer on a wave, and text indicating 'EST. 2024'.]()
san eladies dawn patrol brand design
